Vimla Black-Gupta

Independent Director Since: 2021
Board Committees:

  • Compensation
  • Nominating and Corporate Governance

Ms. Black-Gupta contributes to the Board more than 25 years of executive leadership experience with a strong track record of leading successful product, consumer and digital marketing strategies for global brands, including Equinox, Estée Lauder and Procter & Gamble. As a founder of her own skincare consumer brand, Ourself, and her prior roles guiding brand development and digital engagement strategies, she has overseen regulatory compliance, strategic planning, talent management and sustainability initiatives, driving corporate growth and innovation. Ms. Black-Gupta was named to Women Inc.’s list of “2023 Most Influential Corporate Directors.”

Ms. Black-Gupta has a BA from Duke University and an MBA from Northwestern University’s Kellogg School of Management.

Key Skills and Expertise

  • Industry Experience (Gaming, Hospitality, Media): Acquired through Ms. Black-Gupta's executive career in global marketing roles, including as Global Chief Marketing Officer at Equinox, where she led the enterprise-wide marketing strategy for over 300 Equinox sport clubs and a pipeline of 10 lifestyle Equinox hotels with a focus on customer experience and digital engagement that successfully elevated the brand, enhanced client loyalty and expanded omnichannel growth opportunities.

  • Sales & Marketing: Developed through her experience overseeing the digital marketing strategy for the $1 billion Bobbi Brown Cosmetics brand at Estée Lauder in over 150 countries, including the beauty industry’s first digital channel launch, and for Procter and Gamble’s Gillette Venus and Oral B brands. As Co-Founder of Ourself, Ms. Black-Gupta was responsible for driving proprietary innovation in bio-technology for the fast growing direct-to-consumer and professional brand.

  • Strategic Planning / M&A: Obtained throughout numerous executive leadership roles, where Ms. Black-Gupta was responsible for strategy development and M&A initiatives. At Estée Lauder, she worked closely with the corporate development team to support the company's M&A strategy to fuel brand innovation and shareholder value growth.

Career Highlights

  • Ourself – An innovative biotech skincare brand.
    • Chief Executive Officer and Co-Founder (Co-Founder beginning 2021, CEO 2022 - 2024)
  • Equinox Fitness Club and Hotel – Luxury fitness company
    • Global Chief Marketing Officer (2017 - 2019)
  • Bobbie Brown Cosmetics – Global premium beauty brand
    • Senior Vice President of Global Marketing (2013 -2017)
  • Estee Lauder – Multinational cosmetics company
    • Vice President Global Marketing Idea Bank (2008 - 2013)
  • Proctor & Gamble – Global consumer goods corporation
    • Global Marketing Director (2005 - 2007)
    • Various executive global marketing leadership roles for Gillette and Proctor & Gamble (1997 - 2005)


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